Getting the word out

Mostly, I just wanted to hightlight the GRATS idea with the article below that I have posted in various venues--and to mention that I hope the next meeting of the RCA includes some time devoted to communications--getting the word out about RCA's mission alternative transporation as a real option in our area.

So, here's the article:

Rochester bike commuting, the tipping point

Remember when you were a kid and used to watch water drops form? You’d stare at a point where a water drop was building, then after a while a tipping point would be reached and the drop would, well…, drop. Magic didn’t cause it; it was physics and surface tension and (not to bore you) things were building up.

Something like that is occurring in Rochester, NY on alternative transportation. Things are building up. 1. The public’s desire to do something about Climate Change. 2. Rochester, NY’s location at the confluence of several major off-road trails. 3. Many influential organizations willing to work together to solve the transportation conundrum facing us. 4. A five-mile direct trail from Rochester Institute of Technology, Genesee Valley Park, the University of Rochester, and downtown Rochester. All of this is coming together in a new concept by Professor Jon Schull, interim Director, Center for Student Innovation at Rochester institute of Technology. The concept is called GRATS: Greater Rochester Active Transportation System.

Here’s the skinny on the GRATS project: “Rochester has an enviable network of bikeable and walkable trails and boulevards that connect neighborhoods, campuses, and natural attractions. Connect the dots and a few gaps, and give Rochesterians, visitors and businesses new options for local travel, regional recreation, and economic development. With intermodal links to bus stations, train stations, waterways and airports, GRATS gives us a sustainable transportation system. Over half of our trips are under 5 miles. Why not bike? Why not walk? HELP MAKE GRATS A REALITY.” GRATS.

What’s compelling about GRATS is the map. Instead of the usual busy road/bike map, you see a lean, instantly comprehensible grid that conveniently intersects our community north, south, east, and west. You spot your house, your job, or your local grocer and you see how close you are to GRATS. You and GRATS will get you to those important short distances without polluting the planet or costing you an arm or a leg.

Of course, there will be much resistance to the kind of changes needed to seriously change direction on transportation and mitigate its effect on our environment. Some resistance will come from those of us disinclined to change our driving habits. It’s convenient to simply hop or jump into our car and buzz down the road. But the personal fossil fuel vehicle is expensive. The sticker price is only a fraction of the cost of a car. You have to ask yourself: How much did your vehicles cost? The second car? How much does it cost to run it? How much of your taxes go for the upkeep of the infrastructure for your vehicle? How much for insurance? How much do you pay to park? Repairs? Inspection? Insurance? Accidents and deaths? How many jobs do you work to pay for your vehicle? Subsidies to the oil industry? What if gasoline prices start to reflect their true cost—some say $10 per gallon?

More resistance will come from the car and fossil fuel industries. They’ll feel threatened by a public willing to forgo the car for the bike, though that’s a great big hypocrisy: When you’re an employee and your job is being replaced by outsourcing or by new technology, they tell you to get over it. Get retrained and deal with it. But if you are an industry that pollutes and compromises our environment, they don’t succumb to reason and deal with it, they hire lawyers to fight it. They spend a zillion bucks on advertizing and influence peddling to convince you and your representatives that life without a car is unthinkable.

So, what’s the tipping point? What will it take for us to adopt an alternative transportation system like GRATS? What about bicycling in winter? What about getting sweaty and going to work? What about bike storage? The answer is: The tipping point is you. Get involved. Go to Rochester Cycling Alliance and chime in.

Beyond The Motor City Screening Monday, June 28th Dryden Theater George Eastman House 7pm Open to Public

Below please find info about a free documentary screening at the George Eastman House's Dryden Theater on Monday, June 28. This film and the panel discussion that follows will address issues pivotal to the future of our region. This is a film about the past and future of transportation. Info requests to RRCDC phone 271 0520.

We hope you can attend the screening and panel discussion on June 28. Please forward and post to your Facebooks, Twitters, etc. etc. etc.!

Evan Lowenstein
Empire State Future (www.empirestatefuture.org)

Rochester Bicycle Master Plan

The first "pre kick off" meeting of the Advisory Committee met on Friday. RCA members Andrew Dollard, Bill Collins, Richard DeSarra also representing Rochester Bicycle Club and myself (representing U. of R.) as well as others, were there as well as city representatives Chuck Thomas, Steve Beauvaias, Pete Siegrest and Erik Frisch. Scott Leathersich represented Monroe County and a proxy GTC rep was there.

This meeting was to prepare for the outside national bicycle planning/consultanting group Sprinkle from Tampa, Fl. who will be coming the week of May 24-28th to do their preliminary assessment. This visit will overlap with bike week and we are planning to see if we can get Mayor Duffy and Sprinkle to participate in some of our Bike Week activities. The details of this need to be worked out but it looks encouraging that this will fall into place. Local firms ERD a landscape design and engineering company as well SRF, which offers expertise in transportation planning, pedestrian and bicycle safety, traffic calming ect. will be assisting Sprinkle. They want to do this plan expeditiously in 8 months since all parties are eager to move forward because of potential funding opportunities.

We discussed a variety of issues which need to be addressed by the master plan including how to meter progress, weather, representation of low income groups and the format of the upcoming meetings. Overall everyone involved seems committed to making a difference in making Rochester a more bike friendly town. More later.

Scott

Google Maps - Bikes Is Working & Responding To Route Recommendation

Google maps bikes is now up, working and responding to suggestins. It is in beta testing so they are continuously refining things and encourage us to critique thier suggested routes. I'd encourage you to use it and post your favorite cycling routes to work, schools shopping etc. This can be a powerful tool to direct cyclists to the safest routes. It automatically takes into consideration things like hills ect to make it easier for cyclists. Here is my experience as an example:

I checked out a route my wife wanted to take for a bike trip from Park Ave. to Pittsford and it suggested she go down Monroe Ave directly which was the most direct by car but not the safest.

I typed in an alternative route down Clover using the bike lane and then to the Erie Canal and East as a safer alternative. A week later Google responded with this message. Very cool!

Hi scott, Your Google Maps problem report has been reviewed, and you were right!
We'll update the map soon and email you when you can see the change.

Report historyProblem ID: EDE2-41E3-816A-096AYour report: I would suggest that one continue South on Clover even though this is not the greatest road, it has a 4-5 foot bike lane and certainly better than Monroe Ave which is a 4 lane road with no bike lanes. I would continue south and then pick up the Erie Canal trail and take a left which would lead me into into the town of Pittsford without the danger of Monroe Ave which is a mess and dangerous especially south of Clover where it turns into 5 lanes, has lots of stores and cars turning without remotely considering cyclists or pedestrians. Scott MacRae Rochester Cycling Alliance

--Thanks for your help,The Google Maps team

Check it out by going to Google Maps and then click on the "More" icon in the upper right hand corner of the screen, then click "bicycling" and it will give you a preferred route. If enought of us refine the routes, it should be very handy for folks with time. The system learns by our direct feedback.

Sustainability Mobility Fair - May 8th FREE

“Sustainability Mobility Fair - Future Transportation Choices for Short Trips"
Admission is free and open to the public.

When: Saturday, May 8, 2010 from 10:AM - 2 PM
Where: The Center for Student Innovation at RIT, 1 Lomb Memorial Dr Rochester, NY 14623-5698

Attendees will be exposed to what is new and now available on the market and able to experience the latest choices in Electric, Hydrogen, Biodiesel, Natural Gas, Propane, Hybrid, Plug-In, Ethanol, Walking School Buses, and cycling transportation technologies.

All alternative fuel options will be on display. As more commuters become aware of travel choices, we expect to see more of them regularly choosing transportation alternatives because of the benefits. Sponsored by Rochester Institute of Technology (RIT) and the Center for Environmental Information (CEI).

For more information and directions, surf over to ceinfo.org or http://www.rochesterenvironment.com/SMF.html